Krispy Kreme does Twitter Auto Replies, Mobile and Desktop Apps Right

The Paragon of “All That is Holy” to those who love Doughnuts…

Krispy-Kreme-Hot-Light

Couch Surfers, Twitter addicts and Mobilizers Rejoice

The Krispy Kreme Hot Light is now available for all to see on your phone, your desktop, or even on Twitter!

Yes you heard right you can find out if fresh hot tasty scrumdiddlyumptious morsels that melt in your mouth are ready at a store near you… or across town if necessary.  With a click of your mouse, a flick of your finger or a quick tweet you too can know if your cravings can be satisfied and where exactly to go to accomplish this task. Continue reading

Rant from the Past: AKA Having to be in the office

Aside

So a few years ago I was part of the lucky group (40%) laid off from AdBrite as part of the infamous Sequoia backed company layoffs of ’08 (this deck lead to them).  I was just playing with the Facebook Timeline and came across a “note” I had posted in regards to a status I had made right after the layoffs.  I still think in many ways this is true…. I would change some of the verbiage today if I was writing it, but feel like much of the oxymoron remains. So unedited and unabridged is this rant from the past brought to you courtesy of the new Facebook Timeline feature: Continue reading

From Good to Great: Personalized Marketing & Privacy Concerns

I know I am behind the curve but I have been reading a book I am sure many of you have read before. It is called Good To Great. I have been particularly fascinated with the hedgehog concept. It totally makes sense and seems like something we should all already get.

Now being that I am ADHD to the hilt, I realized that I don’t always stick to the hedgehog concept. I love to explore and learn and move from one thing to the next. Many things that I do happen just because I did them on a whim, or something tickled my fancy. I think for many of us in the marketing/internet arena we follow along those same lines. We love technology for technology’s sake, because it is something new even if it doesn’t really make our life that much better. Continue reading